Stubhub: Myths and Reality, Winners And Losers

Tottenham Hotspur and their kit sponsors Under Armour are currently running a promotion where fans can send in their photos and/or those of family and friends for inclusion on the tunnel wall at White Hart Lane. It’s a great idea – the last thing that the players see as they run out is the joy that they bring to their supporters, a reminder of when it comes to it, when they escape from the protected cosseted world of a modern Premier League professional footballer, they should be doing it for their fans.

Under Armour and Spurs use the language of loyalty to entice supporters. ‘Earn Your Spot’ at the Lane, ‘Love Your Spurs? Then Prove It’. ‘Your Spot In Spurs’ History is Waiting’. They understand the power and emotional pull of being a fan. They know what the club means to us but when it suits them, the relationship is only one way. We keep on giving, whether it be astronomically high ticket prices or creating an atmosphere as on Saturday or at most away games to lift the side from beginning to end. They reciprocate with all the depth of throwaway advertising copy about heroes and history.

When it comes to it, Spurs give us Stubhub. Tottenham On My Mind is part of Stop Stubhub, a campaign to end the club’s ties with the US based ticket reselling agency with the sole rights to sell on tickets for sold-out home matches that have been already been purchased by season ticket holders and members. The campaign by a group of Spurs writers and the Tottenham Hotspur Supporters Trust has gathered momentum over the last couple of weeks. The online petition is a simple way individuals can support us. Also, we have had positive feedback from other clubs and the Football Supporters Federation and Sharon Hodgson MP who has longstanding concerns about the operation of ticket resellers regarding concert tickets.

The Chelsea game has brought the issues into sharp focus, so let’s see where we are after a week and bust a few myths that surround Stubhub and the campaign.

First up: when the scheme was announced in the summer, many of us feared that by enabling ticket-holders to set their own price, this would lead to exorbitant profiteering far in excess of the wildest dreams of any street-corner tout. Spurs denied this would happen but the Chelsea game proved them totally wrong. Six days before the game, one pair of tickets was on sale for £1260. The day before, top price was nearly £1000 a pair and not one ticket was available for less than £95. Sellers sought a mark up of 10 and in one case 15 times face value.

We also said this opened the way for tickets to be bought purely for resale and profit. We have no way of knowing this to be true. However, we have heard of one fan who sold his tickets early on at face value plus just a recouping of the Stubhub fee, only to find them back on the site a few days later at a vastly inflated price. Buying to sell. So much for an honest price.

Is this what Spurs really intended? I can conclude one of three things. They could be staggeringly naive about the way fans buy and sell tickets, which from what little I know about the inner sanctum could actually hold water. It could be that they don’t care, which is to my mind negligent and shows their pro-supporter rhetoric to be the hot air it most certainly is. The third option is that they were prepared to tolerate it because they knew this is where Stubhub make their money. If Stubhub see the Spurs contract as attractive for this reason (the higher the selling price, the higher their fee), they are going to bid top dollar for the rights. So in this scenario, Spurs turn a blind eye while Stubhub rub their hands as fans are ripped off.

I don’t know which aspect of this deal infuriates me most: a company that ruthlessly exploits the low supply/high demand equation at Spurs with a popular, well-supported and achieving side that has a small ground, or the club that is apparently prepared to condone this sorry state of affairs.

What we also found out this week is that there are alternatives. Stubhub’s deal with Celtic does not allow reselling or tickets to be listed above face value. Parkhead is much bigger than the Lane, so Stubhub had less bargaining power. Spurs could and should have been stronger. The other alternative remains of course the ticket exchange, either in the same format as existed BS (Before Stubhub) or in a modified format.

The old set-up was open to members only, precisely those people who ‘love their Spurs’ and have paid up front to improve their chances of getting a match ticket. A few people have said, as did a commenter on last week’s Stubhub post, that it’s only a small proportion of tickets, less than 1%. But at least members would have had a chance of getting one of those 226 that were on Stubhub last week, and at face value rather than going to fans who could justify the huge premium. It’s expensive enough and hard enough to get a ticket in the first place. A benefit of membership has been removed but the price hasn’t fallen.

Last one: who could begrudge a fan who makes a few extra quid from selling his ticket? If someone is fool enough to pay, sod ‘em. Probably some stupid football tourist anyway.

There’s nothing about individuals in my writing on this topic or in the campaign statement. Do what you like with your ticket, although in reality you can’t because of the small print in the terms and conditions that means you can’t in theory give it to your daughter, son or mate but you can sell it on at a vast profit provided you go through Stubhub. The campaign is focussed solely on the club for allowing this state of affairs and to work with them to suggest an alternative where fans can sell on unused tickets without taking a loss.

If you are selling to pay for your season ticket, the club need to know about the absurdity of creating prices that force some people into this option. Finally, the sellers on Stubhub weren’t just making a few quid, they joined by unscrupulous resellers buying and selling purely to make a profit.

This week the club announced reduced price tickets for the Europa League and the League Cup, a significant success for the Trust who have lobbied for change on behalf of supporters. It shows that the club may be sensitive to feedback after all. Stop Stubhub has a realistic target of setting up an alternative for two years’ time when the present contract expires. Consistent consultation should become part of the fabric of the club. The new stadium is not so far away. More seats changes the whole balance: they will need to work harder with us fans to fill the ground. Now’s the time to continue the process that the revamped Trust have begun because Spurs will be making plans now. Remind them that they need us.

For more on this, read Total Tottenham and the Fighting Cock Sign the petition now: Stop Stubhub 

Stop Stubhub: A Fans’ Petition

This morning Tottenham On My Mind is proud to join fellow Spurs writers and the Tottenham Hotspur Supporters Trust in publishing a statement condemning the club’s deal with Stubhub as not being in the best interests of supporters. We invite fellow fans to sign the petition opposing the reselling of tickets on the Stubhub site.

Last spring I was one of the first bloggers to criticise the arrangement which has drawn widespread complaints and damages the reputation of the club we all support. With a growing backlash against high prices in the Premier League, it is unacceptable that the club condones the reselling of tickets at an exorbitant premium.

Yesterday morning, there were 226 tickets available for the sold-out game against Chelsea this Saturday. One pair was on sale for £1265. There were 82 tickets each costing over £200, ranging from £200 to over £500, including one junior ticket for nearly £400, about 15 times its face value.

It’s plain wrong. We want Spurs supporters opposed to this state of affairs to sign the petition to demonstrate the strength of feeling about the scheme. We understand the club are tied into a two year contract, which of course we cannot change, so our aim is to establish a dialogue with the club and work together to create a fairer scheme to replace Stubhub when the contract finishes. Therefore there is a realistic, specific purpose and goal to this petition, as part of a campaign that will run throughout the season and beyond. With your help we can make a real difference.

Stop Stubhub – sign the petition here

We are Tottenham Hotspur supporters who believe the club’s deal with StubHub is not in the best interests of fans buying or selling tickets, and has serious implications for football supporters in general.

 

With a growing backlash against ticket pricing at the top level of the English game, a deal which best serves the interests of those wishing to make a profit from their fellow fans damages the reputation of Tottenham Hotspur Football Club (THFC).

 

The way StubHub works is intrinsically against the best interests of supporters. The absence of restrictions on pricing has led, in some cases, to tickets being listed at up to 1,000% of face value. The average list price for a ticket on StubHub vastly outweighs the ticket’s face value. THFC and StubHub actively encourage supporters to list tickets at high prices, emphasising the seller’s freedom to determine a ticket’s list price is a benefit in publicity for the service.

 

We would like to have seen an upper pricing limit introduced, in line with MP Sharon Hodgson’s attempt to introduce legislation in Parliament to restrict the resale of tickets to 10% above face value. THFC has an ideal opportunity to set an example by aligning itself with this initiative, therefore gaining respect and goodwill.

 

We note that secondary ticket agencies have been described as “legalised touts” by Malcolm Clarke, the chair of the Football Supporters Federation. Furthermore, we note that the Tottenham Hotspur Supporters’ Trust has called for tickets to be sold at face value.

 

After the Swansea game, the first game for which tickets had changed hands via StubHub, we received reports of supporters having to wait for over an hour at the StubHub pick-up point, with some missing up to 35 minutes of the first half because they were still waiting to be handed their tickets.

 

We have concerns about the effect this deal has on the value of existing membership schemes because of the number of tickets that will be made available to members. We also have concerns about a number of security issues.

 

We believe the club’s deal with StubHub should be terminated at the earliest possible opportunity. It should be replaced with a scheme in which the club buys back and sells tickets at face value, possibly through an existing ethical ticket exchange. We would also like to see resale to existing club members prioritised.

 

We would like to see THFC work with fans’ organisations and other clubs to create an ethical, fair and safe secondary ticketing system, possibly looking to shape legislation to regulate the market.

 

This deal was agreed without consulting the supporters it directly affects, and has been implemented without their consent. Such actions undermine the efforts of everyone trying to build a constructive dialogue between the club and its fans. We therefore ask that, in future, proper consultation – which means more than informing fans after the event – takes place over any measure that directly affects fans.

 

Total Tottenham website

The Fighting Cock website

Dear Mr Levy website

Alan Fisher – Tottenham on my Mind

TottenhamBlog

Mel Gomes @ The Substantive website

Spurstalk website

Chris Miller – WindyCOYS.com 

Martin Cloake, author and fan

Supported by the Tottenham Hotspur Supporters Trust

 Sign here: www.change.org/stopstubhub

Background: if you’re not familiar with the way this all works, until the end of last season, ticket holders unable to attend a sold-out game could resell them through the club’s ticket exchange. Spurs deducted commission, the rest went to the ticket-holder. There are two key differences between this scheme and Stubhub:

  • the tickets were sold on at face value. On Stubhub, sellers can not only charge what they like, the freedom to do so is encouraged as a benefit of the service
  • the tickets were available only to Spurs members. On Stubhub, anyone can buy them, including away fans. This also reduces the value of being a member.

This opens up the possibility of away fans in home sections and of tickets being bought purely to sell on at a profit, as we regularly see on reselling sites for sold-out concerts.

The feeling is inescapable: Stubhub see Spurs as easy pickings. In the eyes of the supporters, we have a rich, vibrant heritage, a fine team and loyal fans with a deep attachment to our home ground. All Stubhub see is profit. Small ground, supporters desperate to see their team: high demand and limited supply, it’s ripe for exploitation.

We have links with supporters of other Premier League clubs opposed to similar deals and the Football Supporters Federation

I’ll keep you posted re progress. Follow the campaign on Twitter #StopStubhub

Thank you for taking the time to read this and I look forward to your support.

Regards, Alan

 

“One Nil To The Tottenham…”

Sometimes you take control and smash your opponents into the middle of next week. Sometimes you have to get your head down and just keep on going. This season’s model, the AVB Mk2, keeps on rolling along. Creating chances at a steady rate throughout yesterday’s match against Cardiff, in the end shot number 29 went in, well worth the wait as the supporters in the ground celebrated as madly as the players.

If there are any non-Spurs fans reading this, forgive us if we think what is after all a basic requirement of a football team, to play for 90 minutes, is remarkable in some way. It’s just that we’re not used to it. Over the years the defence has had the concentration span of a hyperactive Tasmanian devil on acid. However well we played, it was only a matter of time before someone would go for a wander, suddenly entranced by the hidden mysterious beauty of the preformed concrete walls of the nearest stand or gazed longingly into the sunset over N17.

Villas-Boas has instilled a rare focus into his side. They not only keep going, they stick to their shape and pattern of play, retaining possession and pass-and-move towards the opponents’ goal. It proves that this system suits the players and they are responding admirably. As I’ve said before this season, it enhances their individual strengths, makes them feel comfortable and confident. Put that together with their philosophy and commitment, you have a little something going there. Their celebration of the goal was natural and ebullient, shared by the coaches and the subs – no sulking resentment at being taken off there.

And let’s not forget another basic – they are very fit. There is no noticeable dip in the levels of effort in the last 15 minutes of a game, but that’s carrying on from AVB Mk1, something he sorted out in the second half of last season.

This was a match we dominated for long periods without ever dazzling. None of the forwards had a particularly eye-catching game yet the chances flowed. Marshall, the Cardiff keeper, was undoubtedly the man of the match but without taking away any credit from his fine performance, many of our shots were very straight. Still, I would rather Soldado carry on taking the ball early because on other days those efforts will find the corners or a worse goalkeeper.

The goal was effortless class, the sort that makes the difference between winning and losing in tight situations. Holtby’s fine cameo when he came on as sub gave our late efforts renewed impetus, busy on the ball and early angled passes into the channels. In injury time he found Lamela on the right, whose cross with the outside of his left foot was touched home by Paulinho with a sublime improvised backheel-come-sidefoot.

We deserved the win but understand Cardiff fans’ frustration. They missed a couple of good chances when very well placed, missed by a fair distance if truth be told. They also could have had at least a free-kick and quite possibly 11 versus 10 when Lloris handled marginally outside the area as he rushed out at the feet of an attacker. Much as I admire him, that’s the second game in succession when Hugo has lost his bearings at the edge of the box. It’s a vital aspect both of his game and our tactics with the sweeper-keeper, he can’t afford to have a faulty sat-nav.

Second in the table, one solitary goal conceded. I’ll worry about scoring only five but leave that for another day and I’ll settle for the current 5:1 goals scored/conceded ratio at the end of the season. Twitter tells me this is the best defensive record in Europe. Remember readers, this is Tottenham Hotspur we are talking about. George Graham tried but failed to bring his ‘one nil to the Ars***l’ mentality to Spurs in the late nineties. All of this with plenty of attacking play, overlapping full-backs and Walker still going walkabout.

There’s no single reason for this. Lloris makes a huge difference – we have a back five now – and Vertonghen can cover up for the errors of others. We seem better defending set pieces and this may be my imagination but I get the impression we are conceding fewer unnecessary free-kicks in our own half. Linked to this is the value of retaining possession better, thus giving the opposition fewer opportunities.

The main factor, however, has got to be the formation with two defensive midfielders. Paulinho hasn’t dominated so far but he gets through so much work, snuffs out problems in midfield before they become serious and gets a tackle in. Finally, we don’t attack rashly these days. We don’t over-commit and there’s always someone staying back to cover. Add up the little things and you have something greater than the sum of the parts.

So that’s settled then – Villa 5 Spurs 0 tomorrow….There’s plenty of work required as I said at the start of the season but to my mind we are way ahead of schedule. In the meantime this solidity and strength is gaining us points that we would have dropped in, well, all the years I’ve been watching Spurs pretty much covers it.

Eriksen Shows Spurs The Way

Christian Eriksen’s eye-catching debut provided the creative spark that has been missing from Tottenham Hotspur’s season thus far. He was the focus of an easy win against Norwich, strolling through the massed ranks of yellow and green with the insouciant air of a man out for a pleasant afternoon walk.

The supporters quickly made him our own, applauding wildly as he took first half corners. It was a bit over the top – he’s not the messiah, he’s just a fair-haired little boy – but Spurs fans know class when they see it. Two good feet, well-balanced, the upright stance of man comfortable with his body and that precious awareness of what’s going on around him. Above all, he has the ultimate mark of a quality footballer – time. Early days but let’s enjoy this fine performance while we can.

When he heard the criticism over Spurs’ early season sluggishness in front of goal, Villas-Boas bit his tongue and smiled inwardly. I bet he was bursting to tell us about what he had in store. Eriksen was the centre of attention for our players too. For a side that hasn’t worked together much on the training ground let alone the pitch, our understanding and team-play was pretty good and Eriksen was at the heart of it. A little touch here, a short pass there, to feet of course, dropping back and keeping it moving, he kept the side ticking over until his energy fell away and AVB made well-timed substitutions to ensure we kept going.

The little things – in the warm-up Spurs do a surprisingly basic drill where in pairs they pass to each other, first short and then longer. Working with Walker, Eriksen took a single touch before passing and used both feet whereas Kyle sometimes took two, left the ball further from his body and always used his right.

Spurs pushed forward from the start, giving Soldado plenty of support in the box. I would have found a place for Sandro – I can’t resist the vision of The Beast and Paulinho in that central midfield, surely that’s the long-term way to go. However, Sigurdsson, the guy most vulnerable in this set-up, has the asset of being able to get into the box. He’ll never beat his man out wide but offers width to spread the play then comes inside, allowing Rose to get outside him if required. This time, he broke the deadlock with a perfect finish, coming onto Eriksen’s deft pass, a mere two or three yards yet delightfully perfect, and planting the ball into the far corner.

We kept possession well and were always on the move, maintaining a decent tempo for most of the first half without making too many chances. Eriksen created the best, slow-motioning through three defenders deep in the box before Soldado’s improvised back-heel hit the post.

If I were a Norwich fan, I would be less concerned about the ref’s generosity towards Tottenham in the challenges and much more about the quality of my team. They were outplayed today with Lloris a spectator for vast swathes of the game. Other sides will provide a greater test but nevertheless they were well-organised in defence and hard to break down, but we did so with patience and controlled probing. In the past we’ve floundered against sides like this, not now.

Complacency was our only problem. The Spurs defence seemed disoriented when forming up for a free-kick late in the first half, the first time they really had anything much to do.

The first half rather petered out. The crowd was as quiet as a cricket-ground with the low hum of conversations from each stand. Things picked a bit in the second. We scored again, just when there were doubts about our ability to confirm our superiority. Siggy again, a far post tap-in from Paulinho’s cross. Wonder if the keeper should have cut it out. The execution was simple but the result of a passing move that took its time to move the defence around then found the weakness.

We should have scored again, Eriksen shooting when others were well-placed for a pass then Townsend’s shot hit the keeper when Soldado’s touch let him down. There were other oohs and aahs too – Siggy from range trying for his hat-trick, Townsend shooting from anywhere.

We played out time with ease apart from when Lloris, no doubt to end the boredom of his afternoon, dashed out to the edge of his box and beyond to punch the ball away. It was poor judgement but the free-kick came to nothing and the kit-man won’t have to wash the goalkeeping gear because it didn’t get dirty.

Individual performances – everyone played well enough. Paulinho and Dembele interchanged productively. Twice both were inexcusably caught forward leaving the back four unprotected, they will show more caution against better sides. I endorse the posts in the comments section of my last piece from regular correspondents concerned about Tom Carroll’s loan. However, the performances of Rose and Townsend, back from loans fitter, stronger and with the air of a first-teamer, show the value of our policy with these younger, promising squad members. Rose won all his challenges – he’s put on more muscle – and was alert to gaps at the back. Townsend had a good game throughout, always pressuring the Norwich left but shooting once or twice too often. Better sides will exploit his weaknesses when defending but that’s for another day. Nothing to get carried away about but plenty to enjoy.